3
target markets

I
Urban-Dwellers 15-40 year old, Tier-1, Educated, Urban GenZ, Working Professionals, Creatives and anyone looking to cut back on their online life for a bit.


II
Parents who want to get their children “safe-exposure” mobiles.
 
III
Wellness-EnthusiastsPeople who are passionate about self-care, mindfulness and physical and mental wellbeing. People who prioritize being in the right mindspace, and care about reducing radiation levels and addictive habits.

IV
Design EnthusiastsArtists who appreciate good design and how it complements their lifestyles.

V
Choicemakers of a Premium Lifestyle.People who appreciate tasteful living.

V
Businesspersons Anyone who prefers keeping their work and personal phones separate.

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